Does Samsung Scare Smartphone Producers?

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Yes, it does. Samsung is doing so well to excite mobile competition among Android producers such as Motorola, HTC and LG.

According to a report in the the Wall Street Journal, Google is concerned about Samsung’s dominance among Android smartphone manufacturers. Samsung’s power position could enable it to negotiate more favorable terms from Google for mobile advertising revenue, allow it to install more of its own custom-built apps on its smartphones and tablets (in turn, marginalizing Google’s own apps) or completely fork Android (like Amazon did with the Kindle Fire) to cut Google out of the picture entirely.

comScore Reports December 2011 U.S. Mobile Subscriber Market Share

Smartphone Penetration Climbs Over 40 Percent during December Holiday Shopping Season

 The study surveyed more than 30,000 U.S. mobile subscribers and found Samsung to be the top handset manufacturer overall with 25.3 percent market share. Google Android strengthened its lead in the smartphone market to reach 47.3 percent market share.

OEM Market Share
For the three-month average period ending in December, 234 million Americans age 13 and older used mobile devices. Device manufacturer Samsung ranked as the top OEM with 25.3 percent of U.S. mobile subscribers, followed by LG with 20 percent share and Motorola with 13.3 percent share. Apple continued to gain ground in the OEM market with 12.4 percent share of total mobile subscribers (up 2.2 percentage points), while RIM rounded out the top five with 6.7 percent share.
Mobile Content Usage


In December, 74.3 percent of U.S. mobile subscribers used text messaging on their mobile device, up 3.2 percentage points. Downloaded applications were used by 47.6 percent of subscribers (up 5.1 percentage points), while browsers were used by 47.5 percent (up 4.6 percentage points). Accessing of social networking sites or blogs increased 3.8 percentage points to 35.3 percent of mobile subscribers. Game-playing was done by 31.4 percent of the mobile audience (up 2.6 percentage points), while 23.8 percent listened to music on their phones (up 2.9 percentage points).

About MobiLens
MobiLens data is derived from an intelligent online survey of a nationally representative sample of mobile subscribers age 13 and above. Data on mobile phone usage refers to a respondent’s primary mobile phone and does not include data related to a respondent’s secondary device.

About comScore
 comScore, Inc. (NASDAQ: SCOR) is a global leader in measuring the digital world and preferred source of digital business analytics. For more information, please visit www.comscore.com/companyinfo.

Google Will Operate Motorola “At Arm’s Length,”

When Google acquired Motorola Mobility, the search giant insisted other Android manufacturers had nothing to worry about. It would run Motorola as an entirely separate unit, granting it no special privileges. During a Wednesday evening interview at AsiaD, Google mobile chief Andy Rubin reiterated this claim, saying the company didn’t buy Motorola for its hardware, but for its patents.

“I’m focused on delighting a lot of consumers, but there are other folks focused on putting me out of business,” Rubin said, suggesting that Motorola’s patent portfolio will be a potent weapon in the intellectual property spats that riddle the mobile industry these days.

As for the hardware business, Rubin reiterated that a Google-owned Motorola would operate “at arm’s length” from its Android unit.

I don’t think you should consider Google’s acquisition of Motorola as Google entering the hardware business,” Rubin said. “This is going to be an arm’s-length thing … Motorola isn’t going to get any special treatment.”