Facebook Mobile Hits 543 Million Users [Infographic]

According to Socialbakers’s report, in May, the Facebook Mobile application for mobile devices had 488 million users. Four months later, Facebook demonstrates the power of mobile by hitting 543 million monthly active users out of their 955 million strong Facebook community, resulting in a 57% penetration!

North America continues to be the strongest Facebook Mobile continent with over 161 million monthly active users and South Africa, Nigeria and Japan still rule the ranking of the countries with the highest Facebook Mobile penetration.

Facebook for Android has grown the most in absolute numbers (22.5 million new users) and iPad increased its mobile Facebook base by 45%! Now that Timeline is available for iPad, it will be interesting to see how the numbers grow. Let’s check more Socialbakers’s exclusive infographics!

Market Research Mobile World Asia Pasific 29-31 January 2013, Kuala Lumpur

I am honored to share this event since I am one of the official blogger of MRMW- Market Research Mobile World Asia Pasific 2013. If you follow MMA which is the premier global non-profit trade association representing all players in the mobile marketing value chain, you may hear about Market Research Mobile World too.

Mobile has a strategic position in our lives. To take a deeper look at mobile market in Asia, lets check how MRMW explains:

Smartphone adoption and usage continues to soar in Asia. According to the recent Mobile Planet study (2012), smartphones are becoming increasingly indispensable to Asian consumers. 54% of smartphone owners from China would rather give up their TV than a smartphone. In Japan 100% of smartphone owners use their mobile device to research products or services. These mobile trends provide businesses with an exceptional opportunity to rethink how to reach the new mobile consumers, interact with them and generate insights for marketing, branding and new product development.

The Market Research in the Mobile World will be an exciting and impactful event comprising of presentations from distinguished experts around the world and wide-ranging contributions on the current state-of-the-art and the future of mobile insight generation in Asia-Pacific markets.

Teen Girls Heaviest Microblog Users in Japan

         Microblogging in Japan tripled from 2009 to 2011, and is most popular among teen girls

According to December 2011 survey data from Video Research Interactive, a media research firm in Japan, microblog usage in the country almost tripled over the last three years, jumping from 12.3 million users in 2009 to 37.9 million users in 2011.

Japan’s affinity for microblogging is highlighted by how many records the country has set for tweets per second (TPS), as reported by The Next Web: 3,283 TPS during the World Cup in 2010; 6,939 TPS during New Year’s Eve in 2011; and the latest and most astonishing figure—25,088 TPS during a television screening of Hayao Miyazaki’s film “Castle in the Sky” on December 9, 2011.

Younger female users in the country were the most enthusiastic microbloggers during December 2011, spending almost twice as much time as the average Japanese internet user on the social sites, according to Video Research.

The State of the Twitterverse 2012


A Brief History of Twitter

July 2006 – Twttr’s hatched (Yes that’s how it was originally spelled), by Jack Dorsey, Evan Williams, and Biz Stone

July 2007 – Raises $1 million, valued at $5 million

November 2008 – President-elect Barack Obama thanks his Twitter followers

2009 – 2 billion Tweets per day, Twitter raises $35 million

Dec 2010 – Raises $200 million, now valued at $3.7 billion

2011 – 100 million active users sending 33 billion Tweets per day

The Top 3 Countries for Twitter

1. United States – 107.7 million

2. Brasil – 33.3 million

3. Japan – 29.9 million

Top Factors You Didn’t Know About Twitter

1. Twitter’s projected ad revenue in 2012 is $259 million

2. Projected ad revenue by 2014 is $540 million

3. 11 Twitter accounts created every second

4. 1 million accounts opened every day




Infographic: What The World Tweeted in 2011

2011 was a pretty crazy year for Twitter, and probably more for those who tweet. So here is a nice infographic round up of what the world tweeted in 2011, if twitter were the news, which, it pretty much has become the unofficial and quite often the official, source of!

Beyonce’s pregnancy reveal, which became the highest tweeting even of the year, even more so than the tsunami in Japan and the death of Osama Bin Laden. While Justin Bieber gets an average of 5 million re-tweets every time he types 140 characters!