Marketing Conferences I’d Like to Attend in 2013



I love conferences, I love to attend, network and track new trends. I love to speak, contribute and share. Luckily, I joined several conferences till now as a speaker. With the list I shared below are some of them that I would like to attend in 2013.  It would be great to find a conference sponsor for myself 🙂

PS: I like to follow marketing, digital media and mobile events, nowadays I am in search of big data events. It is the future of tech!

March 2013

AMA Analytics with Purpose: The Human Edge of Big Data
March 4-5, 2013 | San Diego, CA

The way we compile, assess, and act on data is evolving all the time, and marketers and researchers must adapt to it. AMA’s new conference is designed to help them do just that. This conference will provide two full days of emerging approaches, thought-provoking conversations and meaningful interaction for practitioners and researchers alike. It will focus on the purpose of analytics – driving better decisions, creating insights, and growing business, but it will also focus on the human side.

SMX West – Search Marketing Expo
March 11-13, 2013 | San Francisco, CA

SMX West content is so compelling, you’ll want to implement what you’ve learned before leaving the conference. Dramatically increase the number of people who come to your site with ROI enhancing paid search advertising and search engine optimization techniques and best practices. Personalize your SMX West experience. Attend any of the more than 60 sessions and keynotes that suit your needs and maximize your investment. There are sessions just for you – whether you’re new to search or an experienced internet marketer, employed at a Fortune 500 company or run your own business or agency.

April 2013

Inbound Marketing Summit (IMS) New York 2013
April 3-4, 2013 | New York, NY

Inbound Marketing Summit (IMS) is the one event that brings together enterprise CMOs, business leaders, agency execs and their teams, awesome keynotes, expert panels, plus solutions providers and their tools, all in a dynamic, community-based setting. Learn about the latest in social strategy and branding, content marketing, online video, Social CRM, mobile payments and more. And explore how to turn your plans into action with exclusive demos, showcases and the multimedia experience you expect from The Pulse. Come join the marketing revolution

Social Media Marketing World
April 7-8, 2013 | San Diego, CA

Join 1,000 fellow marketers at the mega-conference designed to inspire and empower you with social media marketing ideas—brought to you by Social Media Examiner. You’ll rub shoulders with the biggest names and brands in social media, soak up countless tips and new strategies, and enjoy extensive networking opportunities. This is a historic opportunity for you to connect face-to-face with the top social media marketing experts while breaking bread with like-minded peers from around the globe.

eM13: eMarketing Association Conference
April 9-10, 2013 | San Francisco, CA

You will leave energized and ready, with relevant, actionable new processes,
techniques, ideas, and a bunch of new meaningful contacts. You can design your
own conference around dedicated topics on Social, eMail, Search and Mobile
marketing. Sessions are highly interactive and our speakers, panelists, moderators and
attendees attend most social networking events at the conference.

DemandCon: Accelerating the Sales and Marketing Funnel
April 15-16, 2013 | San Francisco, CA

The industry’s premier event for education and insight into the art of aligning and accelerating your company’s sales and marketing funnel. DemandCon’s content is presented by the world’s foremost thought leaders and covers information on the latest research, strategies and tactical best practices in B2B Sales and Marketing today. The conference includes Keynotes, 45-minute presentations, 90 – 120 minute mini hands-on workshops, as well as optional full day intensive workshops.

iStrategy Miami 2013: Transform Your Digital Strategy
April 23-24, 2013 | Miami, FL

It’s where the rubber meets the road in serious online business marketing. SEO, SEM, social, mobile, community, commerce. Join North America’s most forward-thinking digital marketers, social media mavens and online experts as they converge on Miami in April 2013 to discuss the future of digital marketing and share strategies for improving customer engagement, driving conversions and developing campaigns that positively ring with authenticity, relevancy and significance. If building a high-performing, integrated marketing strategy is important to your organisation, then iStrategy is for you!

May 2013

Content Marketing Strategies Conference
May 8-9, 2013 | Berkeley, CA

The Content Marketing Strategies Conference, hosted by, is the only event to specifically focus on helping Small Businesses understand the pivotal role content marketing plays in demand generation, sales, SEO and social. Attendees are guaranteed to walk away with an action plan to kick-start or enhance a content marketing program. Our boutique conference brings together thought leaders for two days of intense discussion and case studies. Come explore the future of content marketing.

The Un-Conference: 360° of Brand Strategy for a Changing World
May 16-17, 2013 | San Diego, CA

A unique, competitive-learning workshop limited to 100 participants, each working and learning in teams.  Dedicated solely to the art and science of brand strategy and management, this two-day workshop will be unlike anything else you’ve ever experienced!  A small, exclusive group of marketers will gather together with legendary marketer John Sculley and the senior partners of The Blake Project to create a one-of-a-kind learning and networking experience dedicated to all aspects of building successful brands for the 21st century. Intensive and illuminating, this workshop will equip participants with the insight, tools and techniques required to release the full potential of their brands in a new era where consumers / customers now drive and own the conversation about brands.

BlueGlassX 2013 Digital Marketing Conference
May 21-22, 2013 | Los Angeles, CA

BlueGlassX isn’t just a conference — it’s an experience for marketers, by marketers. When you attend, you’ll learn from world-class speakers, share unrivaled knowledge, and build priceless relationships, all in an intimate environment, with only 175 attendees. Here’s your chance to be a part of the next digital marketing eXperience. Attendees include representatives from some of the world’s biggest brands (like Disney, HSN, Google, Facebook), to the brightest startups, to agency pros, entrepreneurs and small-medium size business owners.

International Business Marketing Association (BMA) Conference
May 29-31, 2013 | Chicago, IL

Conference details and info to be made available in the near future.

September 2013

Content Marketing World 2013
September 9-12, 2013 | Cleveland, OH

The largest content marketing event on the planet, produced by the Content Marketing Institute. Content Marketing World is the one event where you can learn and network with the best and the brightest in the content marketing industry. You will leave with all the materials you need to take a content strategy back to your team – and – to implement a content marketing plan that will grow your business and engage your audience.

October 2013

DMA2013: The Global Event for Data-Driven Marketers
October 12-17, 2013 | Chicago, IL

As all marketing becomes data-driven, marketers will need to up their game to not only anticipate their customers’ needs, but also deliver relevant, measurable, on-demand messaging—all the time—in an omnichannel marketing environment. DMA2013 will focus on meeting the tough demands of big data, global consumers, and shrinking attention spans so your integrated marketing efforts keep winning.

Pivot Conference: From Social Brands to Social Business
October 15-16, 2013 | New York, NY

Pivot is not a Social media conference, nor even a traditional conference at all. Pivot is as close to a true Social community of powerful leaders as a physical gathering can be. In our incisive on-stage conversations, the speakers contribute to the audience, the audience contributes to the speakers and everyone contributes to one another. All Pivot’s participants are leaders of Social initiatives from major brands and the organizations that serve them. The result is a singularity that defines the heart of Social for the year ahead. NOTE: Pivot is primarily an invitation-only conference for senior executives driving Social initiatives at Big Brands and Agencies. If this describes you, visit the site to request a VIP invitation to Pivot 2013.

The Market Research Event: The New Value Proposition: Transforming Insight Partners Into Strategic Consultative Leaders
October 21-23, 2013 | Nashville, TN

TMRE delivers more proven value than any other event of its kind. The annual meeting place for career researchers. Budgets are precious. Spend smarter with TMRE – the brand that delivers NEW value every year…making it the best investment for the future of both yourself and your company.

Date TBA in 2013

The Mobile Marketing Conference: Capturing Share of Mind, Driving Transactions & Proving ROI
Date TBA | Location TBA

Mobile: Are we forgetting to help our clients understand

At the recent MRMW conference held in Amsterdam, Elias Veris from Insites Consulting showed how a mobile MROC application can boost responses and allow observational tasks to be included in community research. In this follow-up article, he discusses how people are using their smart phones and what are the core drivers for using it.

A couple of weeks ago, the MRMW conference took place in Amsterdam. A fine event, with many bright minds talking on how to use mobile as a method. I had the opportunity to present about mobile in MROC’s there too (the presentation is available here) and tremendously enjoyed the discussions I had with many of the other delegates. What struck me however, is how almost all discussions were about the method of mobile, and only very little were about mobile as ‘content’. In other words, how can we in the market research industry help our clients really understand how to use this new era of connectedness in their daily marketing practices?

To kick this discussion off, we have recently conducted a study among 800 + smartphone users in 4 countries (US, UK, The Netherlands and Belgium). Our aim? Finding out how smartphone users use their phone, and what the real drivers are of using it. And, how can brands tap into the power of mobile?

Check the full report here:

Market Research Mobile World Asia 2013, January 29-31 Kuala Lumpur

Market Research Mobile World Asia January 29-31, 2013 Kuala Lumpur
The Most Anticipated Mobile Research Event is coming to Asia!

Dear Subscribers,

I am delighted to be selected as one of the Official Bloggers for the upcoming MRMW Asia conference in Kuala Lumpur! Join us in Kuala Lumpur and explore how businesses are leveraging the power of mobile to gain a deeper understanding of our consumers!

I will be giving you up to the minute updates about the conference from here and in my Twitter account: @Technostrategy. You can also sign-up on MRMW’s Mailing List to keep you on-the-loop!

I am looking forward to meeting you all in Kuala Lumpur! See you there!


This conference is offered at affordable rates that won’t break your budget and will help you to be fully prepared for the changes in the insights and market research industry. JOIN US! Book your place by Nov 5th now AND SAVE 15% Use promo code: AA15

Click here to register:

Hear Kraft, Coca-Cola, Philips, Ericsson, Huawei, Mastercard, SingTel and other leading brands talk about the challenges and opportunities of mobile research.

Hear leading-edge innovators from Kantar, Nielsen, Ipsos, GfK, comScore, TNS, Confirmit, Civicom, Toluna, Cluetec and many other trailblazing firms discuss ground-breaking mobile research methods and technologies.

International speakers and experts include:


With input from senior executives from both sides of the table, the MRMW Asia 2013 conference is specifically designed for CEOs, VPs, Directors, and Managers of Consumer Insights / Market Research, Market Intelligence, Marketing and Branding, and Innovation & New Product Development.


MRMW Asia will provide excellent opportunities for participants to engage in collaborative discussions on best practices, innovation methods, and new technology utilization. Opportunities to network with peers will include scheduled breaks during the conference sessions and a series of fun and casual networking events that will take place on January 29th and 30th.

Energising insight through mobile

Smartphone and tablet adoption and usage continues to soar in Asia. According to the recent Mobile Planet study (2012), smartphones are becoming increasingly indispensable to Asian consumers. 54% of smartphone owners from China would rather give up their TV than a smartphone. In Japan 100% of smartphone owners use their mobile device to research products or services. These mobile trends provide businesses with an exceptional opportunity to rethink how to reach the new mobile consumers, interact with them and generate insights for marketing, branding and new product development.

Dream Big, Then do it! TedX Youth Day 2012

TEDxYouthDay is a series of TEDx events happening all around the world coinciding with Universal Children’s Day in late November. These events are designed to empower and inspire young people. I always find youth empowerment events

TEDxYouthDay events present a combination of live speakers and TEDTalks to audiences around the world. These events vary widely in size, format, and theme, but they share a common vision: inspiring curiosity, igniting new ideas, and empowering young leaders.

This year, TEDxYouthDay will take place on a weekend from Saturday, November 17th to Sunday, November 18th and is themed Dream Big… THEN DO IT! As part of this day, TED will host a salon event — TEDYouth – on Saturday, November 17th in New York City.

Market Research Mobile World Asia Pasific 29-31 January 2013, Kuala Lumpur

I am honored to share this event since I am one of the official blogger of MRMW- Market Research Mobile World Asia Pasific 2013. If you follow MMA which is the premier global non-profit trade association representing all players in the mobile marketing value chain, you may hear about Market Research Mobile World too.

Mobile has a strategic position in our lives. To take a deeper look at mobile market in Asia, lets check how MRMW explains:

Smartphone adoption and usage continues to soar in Asia. According to the recent Mobile Planet study (2012), smartphones are becoming increasingly indispensable to Asian consumers. 54% of smartphone owners from China would rather give up their TV than a smartphone. In Japan 100% of smartphone owners use their mobile device to research products or services. These mobile trends provide businesses with an exceptional opportunity to rethink how to reach the new mobile consumers, interact with them and generate insights for marketing, branding and new product development.

The Market Research in the Mobile World will be an exciting and impactful event comprising of presentations from distinguished experts around the world and wide-ranging contributions on the current state-of-the-art and the future of mobile insight generation in Asia-Pacific markets.