Social Media in China

sinna

 

Marketers think that social media in China cannot thrive, due to tighter controls. While the controls are tighter, one must realize that social media is infinitely more open than other media in China, and Sina has built a solid product integrating images, video, structured dialog, and longer tweets. As a result, Sina Weibo has become the media of choice that people flock to find or share information, and to voice or hear opinion.

 

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